Creating a Customer-centric Network for Omni-channel Fashion Leadership
The challenge was a growing business which required new logistics capacity, while simultaneously managing the move from multi-channel to omni-channel.
The question was: How should the business maintain cost competitiveness whilst developing that omni-channel capability and provide the needed step change in service?
The first step was to develop a deeper understanding of the customer journey, decision points and required supply chain response to evolve the retailers’ cross channel service proposition. The second was to develop a network strategy and Distribution Centre design to deliver this evolved proposition.
Following extensive bench-marking and customer audits the resulting data enabled the retailer to understand what the brand and service expectations were of their customers, across all channels.
A detailed recommendation of the practical design implications for a new network strategy and distribution centre was then developed to deliver a customer-centric network and delight the customer base whilst delivering profit for the business.
"LCP provide excellent Supply Chain design and technical analysis that leads to strong operational solutions. Their mix of strategic insight and practical delivery with deep analytical capabilities is unique in the supply chain consulting market."
Services:
- Business operating model »
- End-to-end supply chain transformation
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