Iconic UK bakery brand: Identifying new routes to market to reduce costs and increase customer reach and service
Our client had been operating a distribution model that did not provide the correct balance of cost management and customer service. Coupled with a declining bakery, market profitability was being challenged.
We reviewed the distribution model, assessing the current customer base and the costing methodology, and implemented a systematic process to review market opportunities for logistics collaboration.
Together, LCP and our client identified a number of strategic options that would bring about a reduction in distribution costs and enable the client to decrease its reliance on internal logistics, whilst improving its customer reach and service.
Services:
- Cost-to-Serve
- End-to-end supply chain management »
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