Delivering core omni-channel logistics capabilities with an innovative semi-automated national distribution centre
This leading department store conducted a fundamental strategic review of their network and distribution model to deliver the high standards of store service expected by their loyal customers and support rapid growth plans.
The shape and functionality of the final solution depended on understanding the business requirements, redefining network flows, and modelling growth (in particular how e-fulfilment and multi-channel operations could be incorporated). The result? A semi-automated National Distribution Centre built with the flexibility to deliver the retailer’s multi-channel offer, a key enabler of its market leading omni-channel position today.
“The design and capability of this automation has proved invaluable in supporting the rapid growth of our online business. The automated picking provides us with the ability to move significant volumes later in the day, facilitating a market-beating cut off time for our Click and Collect proposition…
…The accuracy achieved is fundamental to our online success and recommendations of shopping online with our brand. In addition the efficiencies inherent in the operation deliver a low cost scalable solution.”CILT Award 2011 Winner: Materials Handling Equipment & Technology Award
Services:
- Distribution centre & warehouse operations
- Omni-channel retail
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